OverviewThe Brady® BBP12 is a compact thermal-transfer label printer designed for datacom, wire and general identification tasks. It delivers 300 dpi resolution, fast print speeds and broad media compatibility in a benchtop footprint.
Key benefits- One printer for multiple label types to reduce inventory and changeover time
- Support for over 800 label varieties, including external-feed bulk rolls and custom parts for wire marking, asset tracking and general ID
- Small-core media and ribbon design for quick installation and minimal downtime
- Centered ribbon spindle reduces ribbon wrinkles and waste
- Includes a Brady Workstation suite license to streamline label creation (Product & Wire ID, Safety & Facility ID or Lab ID)
Key Features- Print technology: Thermal transfer (300 dpi)
- Colour capability: Monochrome
- Max. print width: 105.41 mm (max. label width 116.84 mm)
- Recommended usage: ~1000 labels/day
- Connectivity: Ethernet, Serial, USB
- Stand-alone printing: Peripheral (requires PC/app)
Specifications (selected)Article Number: 198589
Order Reference: BBP12-DATA Kit-UK
Brand: Brady®
Ribbon series: R4300, R4400, R4500, R4900, R6000HF, R6100, R6200, R6400, R6600
Country of origin: China
DimensionsDimensions (W x H x D): 202.95 mm x 190.50 mm x 259.33 mm
Weight: 2.3 kg
Display size: 58.42 mm
Core diameter: 25.40 mm
Materials supported- Direct thermal paper, paper, repositionable paper
- Polyester (including FreezerBondz™, StainerBondz™, self-laminating), metallised polyester
- Polyimide, polyolefin (including heat-shrink), polypropylene, vinyl, nylon cloth
Product featuresMedia sensor: Black mark, gap sensor, head open, ribbon end
Display: Colour LCD (320 x 240 px)
Memory: 128 MB Flash, 64 MB SDRAM, SD up to 32 GB
Operating temp.: 5°C - 40°C
Power: AC adaptor 110 - 240 V
Printing specificationsPrint speed: 101.6 mm/s
Resolution: 300 dpi
Max. print length: 11.43 m
Max. roll outer diameter: 127 mm
Min. label width: 6.00 mm
Programming language: Built-in ZPL emulator
Compatibility & included itemsSoftware compatibility: Brady Workstation, Windows driver for 3rd-party software
Supported B-numbers: B-423, B-424, B-425, B-427, B-428, B-430, B-433, B-449, B-457, B-472, B-483, B-486, B-488, B-490, B-498, B-499
What's includedThis unit ships with: unwinder, USB cable, power cord, product CD, Quick Start Guide, Brady Workstation license, sample media (BPT-611-499, THT-75-427-3, BPT-5-8423-2.5) and sample ribbons (R-4900 65MMX70M /O, R-7950 65MMX70M /O, R6000HF 110MMX70M /O). Warranty: 1 year
ComplianceUNSPSC: 45101519
Certifications: CE, cUL, EAC, RoHS, UL
RoHS: Compliant with 2011/65/EU (with exemptions)
REACH SVHC: Part contains an SVHC (Candidate List date: 04 February 2026)
Technical overview- Model: BBP®12
- Resolution: 300 dpi
- Print speed: 101.6 mm/s
- Max. print width: 105.41 mm
- Max. roll diameter: 127 mm (core 25.4 mm)
- Memory: 128 MB Flash / 64 MB SDRAM / SD up to 32 GB
- Interfaces: Ethernet, Serial, USB
- Power: AC adaptor 110-240 V
- Weight / Dimensions: 2.3 kg / 202.95 x 190.50 x 259.33 mm